Wolfforth beer makes forays into Texas markets
The beers of Wolfforth’s Wicked Beaver Brewery continue to spread across Texas.
The company has signed an agreement in September with Duff Distributing, which picked up a load to deliver to the Dallas Metroplex in the same month. Co-owner Michael Adams said Duff Distributing is currently delivering product to Austin and Houston.
Wicked Beaver Brewery has been churning out brews since January that have stocked local stores and been on tap in local restaurants.
The brews’ availability has grown over the past 10 months, barely meeting demand drummed up over Facebook and Twitter, Adams said.
“We’ve had people following us for a long time,” he said.
“We’ve got a following, and we’re glad to be growing,” said Che Shadle, Wicked Beaver Brewery’s other co-owner.
Shadle and Adams, childhood friends and employees of OJD Engineering, seem pleased with the distribution arrangement.
“They specialize in craft beer, so they know where to take it,” Adams said. Whatever is not sold in Lubbock goes with Duff, he said.
Adams said he gets calls daily about availability of Wicked Beaver brews.
“The response (to the beer) locally is good and getting better,” he said. “Our demand is way more than we can produce.”
Doc’s, Host and Toast and Ollie’s Liquor are among the stores where Wicked Beaver beer can be picked up.
It’s also available in several restaurants, including The Lantern Tavern, The Crafthouse and Overton Hotel.
“A lot of restaurants are wanting to carry us and showcase us because we are local,” Adams said.
He said he delivers the beers locally in his wife’s used SUV.
At the recent Texas Craft Brewers Association festival in Austin, Adams said Wicked Beaver Brewery was the first booth to run out of product.
While the overall beer market has been down, Adams said, the market for craft beers has grown even in the midst of a poor economy.
Adams said the number of production breweries in Texas has increased as well. Wicked Beaver Brewery was the 14th licensed in Texas just in January, but he said the number of breweries is now more than 20.
Adams and Shadle have intentions of continuing to grow the brewery.
“We’re looking at expanding very soon,” Shadle said.
But Adams said the duo has to work out a few issues before moving forward, including the production, quality control and distribution.
“We’re trying to get into a good routine of 28 barrels a month,” he said. “We’re trying to stay consistent.”
Once those issues are ironed out, he said they’ll see how far they want to go.
“Ultimately, we’re going to generate quite a few jobs,” Adams said.
Wolfforth City Manager Darrell Newsom said the city’s Economic Development Corporation gave a loan to Wicked Beaver Brewery to get the business started.
Being a West Texas brewery has given Wicked Beaver Brewery notoriety, Newsom said.
“It’s a novelty,” he said. “People like craft beers, and they enjoy trying new things.”
Newsom said the Wolfforth EDC has considered purchasing some glasses that have the city of Wolfforth logo on them with the Wicked Beaver logo as well.
“All of their marketing materials say, ‘Proudly brewed in Wolfforth,’ ” Newsom said. “We’re trying to help out with that where we can.”
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